By December 2021 we had sold about 1,400 bags in the Netherlands. They were all sold under motto’s like ‘Get one, pay two’ and ‘One bag for you, one bag for her’. So each buyer pays for two bags, but gets one. We give the other one away to someone in Malawi. Every time someone in Malawi takes to the streets with this bag, they are sending out the message that there is a good alternative to plastic bags!

In total, some 3,500 bags have been produced so far and almost 2,000 have been given away in Malawi. We have paid out at least 700 daily wages to a large number of women, and the message on the bag has been seen by many people.